{"id":153710,"date":"2026-05-20T15:15:16","date_gmt":"2026-05-20T15:15:16","guid":{"rendered":"https:\/\/www.mauriziolacava.com\/mlc-videos\/speeches_neuro-presentation-design-innovation-training-summit-2026\/"},"modified":"2026-05-20T15:15:20","modified_gmt":"2026-05-20T15:15:20","slug":"speeches_neuro-presentation-design-innovation-training-summit-2026","status":"publish","type":"mlc-videos","link":"https:\/\/www.mauriziolacava.com\/it\/mlc-videos\/speeches_neuro-presentation-design-innovation-training-summit-2026\/","title":{"rendered":"Speeches_Neuro Presentation Design &#8211;\u00a0Innovation Training Summit 2026"},"content":{"rendered":"\n<div class=\"wp-block-uagb-container uagb-block-eea8cafa alignwide uagb-is-root-container\">\n<div class=\"wp-block-uagb-container uagb-block-14372ab2\">\n<div class=\"wp-block-uagb-info-box uagb-block-665a095d uagb-infobox__content-wrap  uagb-infobox-icon-left-title uagb-infobox-left uagb-infobox-image-valign-middle\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-left-title-image\"><div class=\"uagb-ifb-image-content\"><img decoding=\"async\" src=\"https:\/\/www.mauriziolacava.com\/wp-content\/uploads\/2026\/02\/TRAINING-Pres-Skills_Icon2.svg\" alt=\"\" width=\"80\" height=\"80\" loading=\"lazy\"\/><\/div><div class=\"uagb-ifb-title-wrap\"><h3 class=\"uagb-ifb-title\">Neuro Presentation Design: costruire presentazioni scientificamente efficaci | Innovation Training Summit 2026<\/h3><\/div><\/div><p class=\"uagb-ifb-desc\"><span data-contrast=\"auto\">Il cervello umano filtra le informazioni in pochi millisecondi: se le tue slide non superano questo filtro, il messaggio \u00e8 gi\u00e0 perduto prima ancora di iniziare. Non si tratta di estetica, ma di efficacia misurabile.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><br\/><br\/><span data-contrast=\"auto\">In questo speech all\u2019Innovation Training Summit 2026, Maurizio La Cava, CEO e Co-founder di MLC Presentation Design Consulting, porta sul palco la frontiera tra\u00a0<\/span><b><span data-contrast=\"auto\">design e neuroscienze<\/span><\/b><span data-contrast=\"auto\">\u00a0per rivoluzionare il modo in cui si progettano le presentazioni.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><br\/><br\/><span data-contrast=\"auto\">Maurizio esplora come funziona il percorso che va dallo\u00a0<\/span><b><span data-contrast=\"auto\">stimolo visivo alla decisione<\/span><\/b><span data-contrast=\"auto\">, passando per i due filtri fondamentali dell\u2019attenzione,\u00a0<\/span><b><span data-contrast=\"auto\">Saliency\u00a0e\u00a0Relevance<\/span><\/b><span data-contrast=\"auto\">.\u00a0<\/span><br\/><span data-contrast=\"auto\">Dalla riduzione del carico cognitivo alla costruzione di una gerarchia visiva che dica al cervello cosa guardare prima e cosa ignorare, o<\/span><b><span data-contrast=\"auto\">gni principio presentato \u00e8 immediatamente applicabile<\/span><\/b><span data-contrast=\"auto\">, nei contesti pi\u00f9 semplici come in quelli pi\u00f9 complessi, dove ci sono dati, grafici e informazioni dense.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><br\/><br\/><span data-contrast=\"auto\">Scoprirai perch\u00e9 l\u2019efficacia di una slide non si misura con l\u2019estetica, ma con la\u00a0<\/span><b><span data-contrast=\"auto\">risposta comportamentale che genera<\/span><\/b><span data-contrast=\"auto\">, e come il\u00a0<\/span><b><span data-contrast=\"auto\">Neuro Presentation Design<\/span><\/b><span data-contrast=\"auto\">\u00a0possa diventare un vantaggio concreto per chiunque debba comunicare idee, dati o decisioni in modo che restino impressi nella mente di chi ascolta.<\/span><\/p><\/div><\/div>\n\n\n\n<div class=\"wp-block-uagb-info-box uagb-block-e35576ed uagb-infobox__content-wrap  uagb-infobox-icon-left uagb-infobox-left uagb-infobox-stacked-tablet uagb-infobox-image-valign-middle\"><div class=\"uagb-ifb-icon-wrap\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path d=\"M200.9 116.2L233.2 16.6C236.4 6.706 245.6 .001 256 .001C266.4 .001 275.6 6.706 278.8 16.6L313.3 123.1L383.8 97.45C392.6 94.26 402.4 96.43 408.1 103C415.6 109.6 417.7 119.4 414.6 128.2L388.9 198.7L495.4 233.2C505.3 236.4 512 245.6 512 256C512 266.4 505.3 275.6 495.4 278.8L392.3 312.2L445.2 412.8C450.1 422.1 448.4 433.5 440.1 440.1C433.5 448.4 422.1 450.1 412.8 445.2L312.2 392.3L278.8 495.4C275.6 505.3 266.4 512 256 512C245.6 512 236.4 505.3 233.2 495.4L199.8 392.3L99.17 445.2C89.87 450.1 78.46 448.4 71.03 440.1C63.6 433.5 61.87 422.1 66.76 412.8L119.7 312.2L16.6 278.8C6.705 275.6 .0003 266.4 .0003 256C.0003 245.6 6.705 236.4 16.6 233.2L116.2 200.9L4.208 37.57C-2.33 28.04-1.143 15.2 7.03 7.03C15.2-1.144 28.04-2.33 37.57 4.208L200.9 116.2z\"><\/path><\/svg><\/div><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-title-wrap\"><\/div><p class=\"uagb-ifb-desc\"><strong>Questo evento \u00e8 disponibile solo in Italiano.<\/strong><\/p><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-d1ef6228\">\n<div class=\"wp-block-uagb-image uagb-block-a83ba6ab wp-block-uagb-image--layout-default wp-block-uagb-image--effect-static wp-block-uagb-image--align-none\"><figure class=\"wp-block-uagb-image__figure\"><img decoding=\"async\" src=\"https:\/\/www.mauriziolacava.com\/wp-content\/uploads\/2026\/05\/MLC-Webinars_Cover_4.EFI-Summit-2026.webp\" alt=\"\" class=\"uag-image-153706\" width=\"700\" height=\"391\" title=\"[MLC Webinars]_Cover_4.EFI Summit 2026\" loading=\"lazy\" role=\"img\" \/><\/figure><\/div><br>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"\"><div class='_form_202'><\/div><script type='text\/javascript' src='https:\/\/mlcpresentationdesign.activehosted.com\/f\/embed.php?static=0&id=202&6A914F0F1759F&nostyles=1&preview=0'><\/script><\/div><\/div>\n<\/div>\n","protected":false},"featured_media":153707,"template":"","class_list":["post-153710","mlc-videos","type-mlc-videos","status-publish","has-post-thumbnail","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.1 (Yoast SEO v28.3) - 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